Cahootie® Named 2010 Parenting Magazine’s Mom Tested Toys of the Year

IRVINE, CA – January 2011 – Cahootie®, the modern-day reincarnation of the iconic, handmade “cootie-catcher” and “fortune-teller” games of the past, has been honored as 2010 Parenting magazine’s Mom Tested Toys of the Year. The Animal Planet™ Sea Creatures-themed Cahootie was named Mom Tested Toy of the Year as a credit to its educational value, interactive engagement and strong appeal to children.

To select Mom Tested Toy of the Year recipients, Parenting magazine has a team of experts comprised of editors and volunteer moms from across the country that evaluate each item based on safety, quality, effectiveness and fun. Cahootie was one of 42 toys that met the expert moms' tough approval and was awarded the Mom-Tested™ seal in addition to the Mom Tested Toy of the Year recognition.

“We are thrilled to receive this honor by one of the most prominent and renown parenting publications in the world,” said Cahootie CEO Blythe Jack. “At Cahootie we strive to create toys that promote esteem-building conversation and positive self-expression, and we look forward to building on this success in the future.”

The Sea Creatures Cahootie is made of pre-folded, rip-resistant laminated paper, and features bold, colorful photographs from the Animal Planet™ library. This conversation-starter game allows users to learn fun facts about their favorite sea creatures and discover species they might never knew existed.

Creating a unique experience for each participant, users insert index fingers and thumbs into the pockets of the palm-sized toys and embark on the timeless practice of opening and closing the game piece until their Cahootie selection is made. The Sea Creatures Cahootie teaches children all about the ocean's coolest animals through wild questions, wacky dares and fun fortunes. The lessons that the Sea Creatures Cahooties offer are not only entertaining, but also empower users to do more to protect our oceans.

Other Animal Planet Cahootie themes include Endangered Species, Dogs Rule! and Cats Rule! A portion of the proceeds from the purchase of any Animal Planet Cahootie benefits the principal partners of R.O.A.R. (Reach Out. Act. Respond.), Animal Planet’s national campaign that, together with top animal organizations, leads the way in taking action and being a voice for animals.

Recommended for ages seven and up, the Sea Creatures Cahootie games are available now at www.Amazon.com, www.ToysRUs.com and at select retailers nationwide for U.S. MSRP of $6.99. For more information, visit www.Cahootie.com.

About Cahootie
Cahootie's mission is to expand upon and enhance the timeless and iconic folded paper fortune telling game that children have played around the world for generations. Through our award-winning products, we aim to deliver an experience of fun, learning and connection across family and friends of all ages and backgrounds. Cahootie continues to develop engaging new products for tweens that promote self-esteem through positive messaging and empowering conversation. Cahootie® is a registered trademark of Cahootie LLC and a patent is pending with the United States Patent & Trademark Office. For more information, visit www.Cahootie.com